Wolverine Capital PartnersWolverine Capital Partners
Portfolio Company : Creative Techniques

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Industry: Custom reusable and recyclable packaging
Location: Michigan

Background: (www.creativetechniques.com) designs and manufactures innovative, reusable and recyclable packaging solutions for shipping, processing, and assembly operations.  Creative Techniques specializes in highly engineered, valued-added packaging systems and products that provide customers with efficient and lower total cost material handling alternatives.  Established in 1984, Creative Techniques leverages its material handling and packaging expertise to serve a number of leading global companies in a myriad of industries.

Our Role and Results:  The principals of Wolverine Capital Partners invested in partnership with the management team to own Creative Techniques.  The four person management team averaged over 15 years of tenure at Creative Techniques and had a lifelong goal of becoming owners of the business.  Wolverine Capital structured a transaction that simultaneously offered liquidity for the two retiring founders, enabled the management team to invest in a tax efficient manner on the same terms as Wolverine Capital, and provided capital for future growth.  Our principals and the management team look forward to sharing our investment in Creative Techniques for decades and have already implemented the following strategic and growth initiatives:

  • Seamless transition in ownership from an employee and customer perspective
  • Promoted an open, team-based culture that is performance based and enthusiastic about growing the company
  • Enhanced our engineering and design capabilities
  • Implemented an incentive compensation system
  • Expanded geographically
  • Launched a complementary new product line
  • Invested capital to significantly increase production capacity

Creative Techniques is a leading, growth oriented provider of custom packaging solutions that is ISO 9001 certified, with over 60,000 square feet of manufacturing space.